What Have Hurley Created To Reduce Your Surf Injuries?
HURLEY | Sponsored Story
This week high-performance surf wear took a huge step-up in technology and innovation for pros as well as you and I. The Phantom Hyperweave boardshorts that defending Quiksilver Pro champion Filipe Toledo is wearing this week are an incredible design and construction. The greatest benefit; 50% less bulk around the fly for supreme comfort and no more messy tie-ups.
"Being more aware of the position you're in is a huge competitive advantage."
Filipe said to us about the Hyperweave "It's unlike any other boardshorts I've worn. They are just so light and comfortable and the waistband is so good."
And on the brand new compression garments that offer 100% UPF sun protection and state-of-the-art support, Toledo says "The compression top and bottoms make everything feel like it's in place and there is so much protection from the sun. People are really going to notice a big difference to their surf performance when they get them on and get out in the water."
The best news is that it's not just the pros that have their performance elevated. Here's what Dr Jeremy Sheapard, a sports scientist and former head coach at the Australian Hurley High Performace Centre told us about the products.
Dr. Sheppard worked on the requirements and needs of surfers and biomechanics required to improve performance and reduce injury.
"Around the injury prevention space, in other sports we put apparel on that improves performance or reduces injury risk." He said. "In surfing, most of our apparel does neither of these things. At best we're trying to reduce the negative impact that our apparel has on our performance. Wetsuits slow us down, so let's make a lighter wetsuit. The future is going to be apparel, like in other sports that reduces injury."
SEE ALSO: One Epic Barrel For Torren Martyn
Surfing is in a new era and at an elite level, it's now a jumping and landing sport, something Dr Sheppard says is crucial factor in surf apparel design. "What we worked on with the development of the Hyperweave and Compression apparel was how we can aid and improve performance moving along the lines of support. Creating garments that respect for the way the body moves, not just fashion."
"Apparel that help with our postural awareness and our awareness where we are in space and how accurately we perform movements. This prevents injury because then we don't put ourselves in those negative or disastrous positions and increases the performance of our movement. Being more aware of the position you're in is a huge competitive advantage."
Our enjoyment is going to come from doing things better and doing things easier and that's what these two new products provide.
It’s time councils and States stopped playing this silly game
Plus Exclusive unseen footage of Kelly’s wave pool
Planning to brave the aquatic elements this weekend?
Lipped, The Surfer's Podcast
Lipped, The Surfer's Podcast
The Dooley podcast tackles the small questions
Disappearance into the Mentawaiian jungles
A worthy cause to jump onto
The new movie from Surfing World hits Costa Mesa.
In search of anything
A stellar story
Another surf community has to worry about a dead whale and a council
All on four-foot board
Featuring Kelly, Mick and friends